FIYI introduces a ‘Loloma Time’, an attempt to change the experience of travelers. The Pacific This Island calls tourists to dedicate at least an hour of their journey Improve the environment or help local communities. By re -casting marshlands, participating Cleaning a beach Or learning to make traditional crafts with residents in FIII.
The aim is to improve the islands with the help of audiences. “True happiness is not just from what you take, but not just from what you give,” says FIYI Tourism Marketing Director Srishti Narayan.
What is ‘Loloma Time’?
‘Loloma’ is a fionan word Liberal attitudeThe new project represents that spirit. ‘Loloma Time’ is an attempt at dozens of hotels, tourism complexes and environmental tour operators, which is part of the wide strategy of FIII Protect your cultural heritage And its natural environmental systems create significant transactions between travelers and local people.
This initiative supports the actions of four basic pillars: natural protection, social support, Reef protection And the maintenance of the beach.
Guests can join a coral garden session, take part in walkings to protect the Ignatas, underwater in the pots, or participate in a storytelling in a city. The purpose of this year is that tourists will at least contribute 5,000 hours of volunteer Across the country.
Grows with tourism
Li’s bet Carnival This is part of an upward course. According to a survey conducted by Booking.com by 2023, 76% of passengers around the world say they want to travel more stable.
In Europe, the demand is particularly high, and the operators respond to that concern. In 2024 the most stable 10 out of five were in EuropeLonely Planet Guide, and places like Baro and Normandia IslandsAre appreciated for being pioneers in plans Community and regeneration tourism.
From Thailand aGreenland, tourists and private operators have begun to review everythingUp to contacts with wild animalsTravel to diving, make them more useful.
Among them, Fii’s ‘Loloma Time’ stands alone for her cultural structure, Rooted in love rather than duty. But it has a deep object. The Pacific Islands are in front row Climatic crisisPressed by rise in sea level, the discoloration of corals and extreme weather events. Tourism refers to about 40% of the GDP of FIYI, which is not just a good principle that can become a tool for change. It may also be necessary for the future of the country.
How can tourists participate?
From five -star shelters to organic tourism complexes, 21 FIYI companies participate in ‘Loloma Hour’, each with different functions. Some hotels propose guests Dive on coral nursery With experts, plant native trees or travel in environmental gardens.
In the islands like Mallo and Wakaya, guests can document Vulnerable people of Mantars When diving or participating in sessions rMarshland eblandation And clean the beaches. ‘Loloma’ gives the opportunity to help the audience to protect Fii very better: his people, his environment and his traditions, “Fiyi’s tourist marketing director concludes Srishti Narayan.
