Interest has increased using artificial intelligence (AI) in the past six years and not only reached people, but also organizations. According to DELOTTE survey, 74 % of companies in the financial fields of the country intend to adopt artificial intelligence (GENAI) in its activities.

The poll, which was conducted with 105 financial manager from large companies, also shows that 15 % of them are already using Genai and only 11 % should not integrate it.

Among the most mentioned tasks that involve the use of this technology are routine and repeated activities, referring to 80 % of companies, financial planning and analysis, mentioned by 60 %.

Transaction services (48 %) and joint services (25 %) are also the axis of Genai’s use by financial companies.

Paulo De Tarso, a partner in the CFO program in Deloitte, says that financial managers realize that the adoption of obstetric artificial intelligence in business is synonymous with more operational and production event.

“Genai) also play a strategic role in innovation movements and bring a competitive value. The question is how to enjoy this technology completely,” said Taro.

With the progress of Genai, there are some concerns, such as integrating financial systems and continuous training for professionals and lack of technical skills.

Despite these challenges, 60 % of financial institutions realize that technology will bring benefits to automating financial reports.

Operating efficiency and cost reduction by 50 % of companies, including in the list of advantages management management management, financial prediction and automation of accounting operations.

Even with this high intention of companies to adopt new tools of artificial intelligence, the poll indicates that 69 % of companies allocate up to only 5 % of their net revenues in the technologies designated for financing, taking into account investments and expenses.

Financial companies face challenges

Deloitte Research also shows a difficult scenario for business. The uncertainty about the Brazilian economic conjunction, the effects of tax reform and the lack of qualified professionals were the main barriers that were referred to, to the change in the customer’s habit.

In addition, currency rates were another challenge that companies refer to. In March, the dollar accumulated by 3.53 % after several fluctuations in uncertainty in Trump’s tariff measures. Already in February, the US currency added 1.39 %.

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