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Why do we like the ‘new car smell’ by Alfred Lopez?

Badge ‘The smell of the new car’ The inside of the vehicle comes from a combination of materials such as plastic, adhesives and tissues that are known as known as they are known ‘Volating Organic compounds’ .

Our gravity for this aroma Closely attached to the experience of releasing a carCombination Positive emotions and personal satisfactionSo this event has been used ‘Allfactory Marketing’A strategy that uses specific perfumes to affect the results of purchase and improve customer experience. For example, some luxury cars, such as Cadillac and Rolls Royce, have created exclusive fragrances, which stimulate a certain new car smell, which strengthens emotional bonding with their customers, and they usually have great faith in the brand.

Alphabetry is based on marketing The ability to smell memories and emotionsOur purchasing results affect the results and this is not limited to vehicle companies. The business of various sectors uses customized aromas to improve customer experience and reliability. For example, some fashion shops use their corporate smell before sending products, so when opening the package, Customer is related to the aromas with the brandImproving your shopping experience.

To name a few examples, some fast food restaurants or perfumes are perceived before reaching the perfumers, designed to attract the customer to the interior before crossing the door.

Enjoy more interests in the book of Alfred Lopez: ‘It’s very interested’

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