Most iPhone They are made in ChinaWhich country Trump administration Has imposed fees up to 54% New 34% They are already practiced up to 20%. With this percentage, Apple It faces two options: accepting additional costs that reflect on the edge of their benefits, or increase the cost of production costs to raise the price of devices. Last Thursday, the company’s stocks fell by 9.3% at the end of the session, which was the worst result of 2020 govit infection.
What would be the increase in the price of the iPhone?
The United States, Europe and China are offering high sales of iPhone devices. With Apple expanded to new markets like Vietnam and India, the company is expected to take action to alleviate the impact of these fees, but now it is not so. But if he decides to increase the cost of consumer, the prices of some iPhone models They may be significantly high:
- IPhone 16: Cheap model, introduced to 99 799 in the United States, which may rise to 1,142 (about 1,042) after adding a 43%price increase.
- IPhone 16 Pro Max: 6.9 -inch screen and 1 tuberculosis savings is currently sold for 5 1,599, and if a similar percentage increase is used, it will rise to about 3 2,300 (about 2,099 euros).
- IPhone 16 e: The cheapest option for accessing AI functions is currently being sold for 99 599. If the same increase is used, its price may rise to 6 856 (about 781 euros).
Between Apple, Payment Pressure and Sale
At the first decree of Trump, US companies imposed fees on Chinese products in an attempt to return to the US, like neighbors like Mexico. At that time, Apple benefited Exceptions For some of its products. But Trump chose not to offer There is no exemption at this time.
Corporation It faces additional sales challenges because its products are needed in its major American markets, China and Europe. Although the technology company has introduced new functions such as Apple Intelligence, it helps to summarize notifications and review emails, which The updates do not get the expected success When attracting consumers.
It is believed that the company is difficult to raise the price of its phones to more than 5% or 10%, which without significantly affecting its sales It may take to postpone any important price increase Until the iPhone 17 starts in the fall.
Although the company has decided to convert part of the product to Vietnam and India, most iPhone continues to produce China, and Trump fees have also affected the two countries. The US administration has imposed Dutyof 46% a VietnamWhen India Subject to an increase 26%. These fees may force manufacturers to increase at least 30% to offset additional costs, which will affect the demand if the increase is used.
In the long run, the increase in the price of iPhone may cause a decrease in demand, which will give you Samsung South Korea, a technology company’s origin, has less fees than, the possibility of strengthening its competitive status ChinaThe iPhone sold in the United States is made. Some experts have not rejected a round of negotiations between the White House, China and the US technology company, and it is difficult to imagine that Trump is destroying an American icon as Apple.