“I don’t do it for money. I am more than ever needed. I do this for art love.” Thus begins with The art of the contract (Random house)Ovarian Donald Trump’s biography book In it he left his good instinct in the business world and the particular way of creating contracts. In 1987, journalist Tony Schwartz wrote, when Trump was already a successful businessman, but still far from politics, the book sold more than a million copies, and their pages are still revealing because they may help to understand some of the current presidential decisions.
No doubt in Trump Has been shifted to its ‘art’ politics for negotiations Also, almost 40 years have passed since the book was published, but it seems to be undeniable that many guidelines that appear in the good negotiat’s manual are applying in the White House. Here are some examples:
The fees and the business war were unleashed
It is derogatory Trump’s half -declared fees against the world They have caused an earthquake of unknown to international trade, and the world’s bags are non -intended. We have secureism The most dangerous movementBut the Republican Party already showed its courage in the pages of its book:
I like to think of being great. I always do it. It is so simple for me: it is better to be great because you have to think about anyway “
Many people think about a child, because there are many who fear success, make decisions, and fear. It gives people a great benefit to people like me ”
We do not know if the play is good for Trump, but now he has stopped sounding Washington phones because all countries are affected by ‘fee’ They are trying to negotiate agreements with the US to avoid trade war Rather than stabilizing growth. Often That is the real purpose of Trump When he provides a list of environments: negotiate more favorable conditions for US exports:
My style in the negotiation is very simple and flat. I point to the highest, and from there you have to throw up until I get everything I want. Sometimes I am less compatible, but on many occasions I reach the proposal “
Trump believes that, in any case, the US has not received reasonable treatment By its business partnersEspecially from China, but by the European Union, Canada or Mexico. “European Union is created to capture the United States,” he said in public, so it was not difficult to imagine what he would think of personal. The feeling of recession explains that even in the risk of recession, it has descended into a business war:
If I seem to me that I am a victim of an injustice, I would like to fight, even though it is expensive, hard and dangerous ”
There is a particular paragraph in which Trump seems to improve his objectives to put limits to imports in 1987. This can be read in Chapter 7, which says many of them Japanese millions buy sites in their Trump tower New York. Although he says that they have more respect, he says the following:
It is a misfortune that has become rich for decades, to a huge extent, the United States is annoying with a selfish trade policy, which
We could never oppose our political leaders “
Of course, Trump calculates in the book You have to be “flexible” in businessSo that ‘flexibility’ that proven with fees, This has finally paid for 90 days For all its business partners except China:
Trying to be flexible. I have never been too close to a business or an attitude ”
My deception I have many balls in the air at once because so many businesses fail why they are similar “
Intuition against consultation with economists
Many economists have warned that the fees can take an economic recession to the United States, but Trump has already emphasized in his book He wants to be guided by his own instinct And this is not in favor of listening to educators:
“I want to believe that I have instinct, that’s why I don’t agree with the soldiers of economists or believe in a lot of market inspection. I am doing my own study and I get my own results”
However, that intuition procedure should not lead us to underestimate your results because Trump explains That he does not want to leave anything roughly When it creates a movement, its effects are usually calculated:
“People believe that I am a player. There is nothing from that. For me, a player who placing coins in slot machines. I want to own the machines. The bank always succeeds.”
Cost of security, its power level in NATO
Trump’s first days in the White House warns the World Geological Molecular Board and warns its NATO allies, warning that the US is no longer ready to finance their security. So much, that European countries produce the largest increase in military spending From the end of the Cold War. What does Trump know At this point he has pan for mango He did not hesitate when playing that property:
The worst thing that can happen to someone in a business is that it is necessary to do so. When this happens, the opponent grinds blood and you can take the dead “
It is best to negotiate from the position of strength, and the strong position has a benefit “
In business, the benefit is defined as the one who wants or needs the other person; Or even better, you can’t walk without what you have ”
Trump considers it European countries have used the US Washington is saved in security when he allocated a good pinch on its annual budget to ensure NATO borders. Makes it clear that they do not support that they are unreasonable in the book:
My character is very upset and I am well ported with those who behave well with me. But when someone treats me badly or unjustly, or when you want to use me, my position is always fighting with maximum hardness “
Enemy of bureaucracy
The bureaucracy has always caused Trigrea to Trump, perhaps for that reason, Hates negotiations with constituencies such as the EU or NATOWith many exaggerated power structures. He wants to deal with the government with the power of the actual decision and to reach contracts without consenting to the positions outside the negotiations:
In many large companies, the answer to any question has to go through seven administrative layers, and many of them are superfluous ”
In the sides The art of the contract Insist not to be dependent on complex hierarchy structures This is always one of its benefits In the world of business:
We had an important advantage: the fact that there was no bureaucracy. That is why I have seen myself as I am working faster than my competitors in many businesses ”
In our setting, a question can ask me directly and will get an instant response “
To talk badly about me, but to talk
The peculiarity of the US president also has the reason, thus reflecting in the book. Effect blows, high statements and Theaters in front of the media They were always the tools you used to succeed in business, and it did not stop using politics. “This will never affect the hyperpole,” he says on page 38, knowing that it is accurately looking for newspapers:
Newspapers are always interested in a good thing, are very exciting and better. If you are slightly different from others or a little slander and you do controversial things, newspapers will write about you ”
I have always done things a little differently, don’t scare me the controversy, my business will be a little ambitious. Newspapers always expect to write about me ”
Popular phrase ‘They talk badly about me, but to talk’Salvador Tale or Oscar Wild, among other historical characters, Trump is on the sides of his autobiography:
The most significant thing is that even an important article is valuable for business, however it works personally ”
Good ad is desirable than bad, but the worse ad sometimes better than any ad. In a word, controversy is sold ”
Putin and Ukraine War
Trump does not cover up his harmony with Vladimir Putin and keeps open Negotiations with Kremlin to end Ukraine warJoe Biden’s Brookranian and Atlantist politics returns 180 degrees. The Republican Party explained that although it is not easy to believe Putin He wants to negotiate with the hardest categoriesLike a lifetime did in the New York real estate business:
You have to deal with some people in the world’s most cunning, flexible and bad deliberate. Incidentally, I want to face the people of the race and want to win them on their own land “
It also records your curiosity In order to expand your businesses to the Russian market. In fact, he talks about the journey of building a hotel in the Soviet capital with his first wife, Ivana in 1987. Trump never backs up on Russia:
This is an extraordinary experience.
We visit half a dozen potential places for a hotel
Many near the red square “
Gaza, Riviara de Oriente Portos
New York Chancellor has introduced a bizarre idea Convert Gaza pieces into a kind of riviara in the Middle EastOvarian Rich in hotels, resorts and golf fields Next to the Mediterranean Sea. There is no doubt that Gaza’s site was offer, but it is difficult to believe that someone is raising a similar plan in a region that was destroyed by war and sown by corpses, without taking into account that 2 million Palestinians would be expelled.
The distance between Gaza and Manhattan is sideways in every way, but Trump is accustomed to being a real estate advertiser To rejuvenate or configure New York’s depressed areas Dreams of moving that experience to Gaza. Therefore, when he bought the Commodore Hotel in 1976, he recalled when he was a bad establishment, and when he lost a lot of money in a deep economic crisis.
My most powerful weapon is the distrust of the city. No other advertiser will think about buying a dilapidated hotel in an area.
Needless to say after the acquisition of the old Commodore Trump and the subsequent reform Grand Hyat became New YorkA successful hotel reported the benefits at the center of Manhattan.
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