This Monday, April 28, Spain – Peninsula – and Portugal’s unprecedented blackout, which left the two countries without lightS. Hours passed until the different spanish areas begin to recover Electricity100% of the demand is not recovered today.

The media did Exceptional work to inform citizensAlthough there are very little evidence – the majority were able to continue working with emergency generators – due to lack of information. In this context, lRadio turned into half.

But what happened Television?? The truth is that even though many citizens are known, the chains continued to work They couldn’t see television (Except for the Canary Islands, Syuta and Melilla).


Igor Gomez in ‘News’.

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Obviously, this has completely affected the audience’s data. In addition, it should be noted that most of the chains such as 1, Tellicinco or antenna 3Ovarian They changed their programming And they made the information special.

This situation is, Kantar mediaOvarian Special firm In measuring investigations published by the results of the previous day, it has published Connection.

“As a result of common electricity that affected the entire Peninsula area yesterday and early today, At the end of the communication process with group homes, 83.07% of global theoretical productivity has been achieved Three areas with productivity are less than 80% (Andalusia, Castilla La Manjha and Calisia), ”start to explain the company.

Angels Blango and Isabel Gimenez.

Angels Blango and Isabel Gimenez.

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“In terms of the condition of low public productivity, We will use the second window of home calls scheduled for these extreme events This will allow you to restore contact with the homes of the panel that cannot be contacted in the first window. This new window will open today from 08:30 am at 11:30 am, ”he says, revealing the practice they carry out.

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Finally, Kantar Media points out “The forecast is that, we can with this second contact window Restore productivity in all areas Thus it can publish data associated with April 28 At 3:00 pm. Today“.

“We hope that this action can be distributed with more than 80%of productivity. However, if some purpose is less than 80%after this operation, data will be released with more than 80%of productivity. Move the output of areas with low productivity next day“They are adding.



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