Recently, Amul, the largest company in the milk sector, has introduced a protein with a protein. This gulbi protein is well created in mind. This will meet the need of those who want to take protein to meet the need of their body, but do not want to eat non -veg. Prior to this, last year, Amul introduced a special protein special milk. Experts associated with the company say that the company has introduced about 15 items so far.
This portfolio of protein is still increasing. Amul produces 3 million liters of protein every day. In addition, Amul is funded by nine of the 10 teams playing in the Indian Premier League (IPL) to bring its products to the people.
Amul sells the whey protein in three places
According to a media report, the Gujarat Co -operative Milk Marketing Association (GCMMF) MD, Jayen Mehta said, “We are mainly selling consumers from their implementation stores, mobile applications and web websites, mainly D2C (Direct Consumers) and our whey protein (product). It gives us a good understanding of where whey is used and who is the consumer. We are increasing our ability five times. A few days ago, when the protein with protein was launched in Kolkata, the number of the company’s protein-free portfolio increased to 15.
In the IPL, Amul has joined the river IPL teams and three teams to express their ice cream for cool drinks. There are 15 products in our protein portfolio that offers 10 grams of protein per service. As the country’s cheese and cheese manufacturer, we get a lot of buttermilk, which is one of the best sources of protein.
Creating separate products from Amul More
We have identified the technique of creating various products from the new butt. Says Jayen Mehta. If we all want to consume a kilogram of wheat in our body weight, this is the biggest market opportunity, which can only be achieved as the biggest domestic player. In the last few years we have developed a variety of protein products, including high protein lassi, buttermilk, yogurt, ice cream, gulbi, milk shake and whey protein.